Finding our True North®

Turning Impossible to Possible!

Turning Impossible to Possible!

We spent a lot of time trying to find the best ingredients for our NEW Tinted Lip Serum. They needed to be non-toxic, safe, and natural. It was hard and we almost gave up, but we persisted and kept true to our mission and now have an amazing new product! Read on to find out how we over came our obstacles to launch this new product!

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#IamTrueNorth Meet Jessica

#IamTrueNorth Meet Jessica

Meet Jessica, a fiery, compassionate, smart, RN, wife, and mother of two girls, aged 4 and 7. She is the epitome of #ConfidentNaturalBeauty and is beautiful inside and out. Read about Jess's determination to prepare for her Rim2Rim – Grand Canyon Adventure!

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Doing What is Right vs. Doing What is Easy

Doing What is Right vs. Doing What is Easy

We made a promise to our customers when we first started that we would create products that were safe, non-harmful, and non-toxic. We find that a lot of companies use ingredients that might be considered natural but they aren't always non-harmful because they are easier to work with and obtain. Click here to read about how we recently came across this issue with our own company and how trying to find an alternative solution took more time and energy than expected and pushed back the launch of one of our new products.

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Break a Sweat Without Breaking Out!

Break a Sweat Without Breaking Out!

Love to work out but always wonder why you get so many breakout after a solid sweat session? Read on to learn why you break out so much after the gym and what you can do to prevent that from happening to you!

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